Privacy policy

Privacy policy

1) Information on the collection of personal data and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2The person responsible for the data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is MI4X Music & IT Solutions UG (limited liability), Neuer Weg 13, 97737 Gemünden, Germany, tel.: +491737638460, e-mail: go@musikiathek.de. The controller of personal data is the natural or legal person who decides, alone or jointly with others, on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or requests to the controller), this website uses an SSL or/or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock icon in your browser line.

2) Data collection when visiting our website

When using our website in an informative way, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following information, which is technically necessary for us to show you the website:

  • Our website visited
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (possibly: in anonymized form)

The processing is carried out in accordance with Art. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or otherwise used. However, we reserve the right to check the server log files retrospectively if specific indications indicate illegal use.

3) Cookies

In order to make the visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow you to recognize your browser the next time you visit (so-called persistent cookies). When cookies are set, they collect and process specific user information such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a predetermined duration, which may vary depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.

In some cases, the cookies are used to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). Insofar as individual cookies used by us also process personal data, the processing will be carried out in accordance with Art. 1 lit. b GDPR either for the implementation of the contract, in accordance with Article 6(3) 1 lit. a GDPR in the event of consent or in accordance with Article 6(0). 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the website visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually on their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how to change your cookie settings. These can be found for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if cookies are not accepted, the functionality of our website may be limited.

4) Contacting

4.1 Personal data is collected as part of the contact with us (e.g. via contact form or e-mail). The data collected in the case of a contact form can be seen from the respective contact form. This data will be stored and used exclusively for the purpose of answering your request or for contacting and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Article 6 sec. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 1 lit. b GDPR. Your data will be deleted after your request is processed. This is the case if it can be inferred from the circumstances that the facts in question have been finally clarified and that there are no statutory retention obligations.

4.2 WhatsApp Business

We offer visitors to our website the opportunity to contact us via WhatsApp Ireland Limited’s WhatsApp messaging service, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this we use the so-called “business version” of WhatsApp.

If you contact us via WhatsApp on the occasion of a specific transaction (e.g. an order placed), we will store and use the mobile phone number you use on WhatsApp and, if provided, your first and last name in accordance with Art. 6 sec. 1 lit. b. GDPR to process and respond to your request. On the basis of the same legal basis, we may ask you via WhatsApp to provide further data (order number, customer number, address or e-mail address) in order to be able to assign your request to a specific transaction.

Use our WhatsApp contact to store general requests (e.g. on the range of services, availability or our website) and use the mobile phone number you use on WhatsApp and, if provided, your first and last name in accordance with Art. 6 sec. 1 lit. f GDPR based on our legitimate interest in the efficient and timely provision of the requested information.

Your data will only be used to answer your request via WhatsApp. A transfer to third parties does not take place.

Please note that WhatsApp Business will have access to the address book of the mobile device we use for this purpose and will automatically send phone numbers stored in the address book to a server of the parent company Facebook Inc. in the United States. For the operation of our WhatsApp Business account, we use a mobile device in whose address book only the WhatsApp contact data of such users who have also contacted us via WhatsApp are stored.

This ensures that every person whose WhatsApp contact details are stored in our address book is already, upon the first use of the app on his device, by accepting the WhatsApp Terms of Service in the transmission of his WhatsApp phone number from the address books of his chat contacts in accordance with Art. 6 sec. 1 lit. a GDPR. In this respect, the transmission of data of such users who do not use WhatsApp and/or have not contacted us via WhatsApp is excluded.

The purpose and scope of the data collection and the further processing and use of the data by WhatsApp as well as your rights in this regard and setting options for the protection of your privacy can be found in WhatsApp’s privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

5) Data processing when opening a customer account and for contract processing

In accordance with Art. 1 lit. b GDPR will continue to collect and process personal data if you provide it to us for the performance of a contract or when opening a customer account. The data collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the controller. We store and use the data you provide for the execution of the contract. After the complete execution of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after expiry of these periods, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by our site.

6) Use of customer data for direct marketing

6.1 Sign up for our e-mail newsletter

When you subscribe to our e-mail newsletter, we regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of additional data is voluntary and will be used to address you personally. For sending the newsletter we use the so-called double opt-in procedure. This means that we will not send you an e-mail newsletter until you have expressly confirmed to us that you consent to receiving newsletters. We will then send you a confirmation e-mail asking you to confirm by clicking on a corresponding link that you want to receive the newsletter in the future.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 1 lit. a GDPR. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of the registration in order to be able to understand a possible misuse of your e-mail address at a later time. The data collected by us when registering for the newsletter will be used exclusively for the purpose of advertising by means of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the person responsible above. After unsubscribing, your e-mail address will be deleted immediately in our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Sending newsletters via CleverReach

Our e-mail newsletters are sent via the technical service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede (“CleverReach”), to which we share your information provided when registering for the newsletter. This transfer shall take place in accordance with Art. 1 lit. f GDPR and serves our legitimate interest in the use of an advertising-effective, secure and user-friendly newsletter system. The data you enter for newsletter purchase (e.g. e-mail address) is stored on CleverReach’s servers in Germany and Ireland.

CleverReach uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the newsletters sent by e-mail include so-called web beacons or tracking pixels, which represent one-pixel image files that are stored on our website. This can be used to determine whether a newsletter message has been opened and which links may have been clicked. With the help of the so-called conversion tracking, it can also be analyzed whether a pre-defined action (e.g. purchase of a product on our website) has taken place after clicking on such links. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to me your further personal data, a direct personal data is excluded. This data is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of recipients.

If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter subscription.

We have a contract with CleverReach that obliges CleverReach to protect our customers’ data and not to disclose it to third parties.

For more information on CleverReach data analysis, see:
https://www.cleverreach.com/de/funktionen/reporting-und-tracking/
You can view CleverReach’s privacy policy here:
https://www.cleverreach.com/de/datenschutz/.

7) Data processing for order processing

7.1 In order to process your order, we cooperate with the following service providers, who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery in the course of the contract processing, insofar as this is necessary for the delivery of the goods. We will pass on your payment data to the commissioned credit institution as part of the payment processing process, if this is necessary for payment processing. If payment service providers are used, we will inform you explicitly below. The legal basis for the transfer of data is Art. 1 lit. b GDPR.

7.2 Use of payment service providers (payment services)

– Apple Pay
If you choose the Apple Pay payment method of Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing is made via the “Apple Pay” function of your device operated with iOS, watchOS or macOS by debiting a payment card deposited with Apple Pay. Apple Pay uses security features built into your device’s hardware and software to protect your transactions. For the release of a payment, it is therefore necessary to enter a code previously defined by you and to verify it using the “Face ID” or “Touch ID” function of your terminal device.
For the purpose of payment processing, your information provided during the ordering process, together with the information about your order, will be passed on to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the payment data is transferred to the payment service provider of the payment card stored in Apple Pay. Encryption ensures that only the website through which the purchase was made can access the payment data. After the payment is made, Apple sends your device account number and a transaction-specific dynamic security code to the source site to confirm payment success.
Insofar as personal data are processed in the described transfers, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 1 lit. b GDPR.
Apple retains anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes a personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.
If you use Apple Pay on your iPhone or Apple Watch to complete a purchase that you made through Safari on your Mac, the Mac and the authorization device communicate through an encrypted channel on the Apple servers. Apple does not process or store any of this information in a format that identifies you. You can turn off the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and turn off “Allow payments on Mac”.
Further information on Apple Pay data protection can be found at the following Internet address: https://support.apple.com/de-de/HT203027
– Google Pay
If you are in favour of the “Google Pay” payment method of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”) will be processed via the “Google Pay” application of your mobile device operated with at least Android 4.4 (“KitKat”) and having an NFC function by debiting a payment card deposited with Google Pay or a payment system verified there (e.g. PayPal). To release a payment via Google Pay in the amount of more than 25,- €, the prior unlocking of your mobile device is required by the respective verification measure (e.g. facial recognition, password, fingerprint or pattern).
For the purpose of payment processing, your information provided during the ordering process will be passed on to Google along with the information about your order. Google then transmits your payment information stored in Google Pay in the form of a one-time transaction number to the source website, which is used to verify a payment made. This transaction number does not contain any information about the real payment data of your payment methods deposited with Google Pay, but is created and transmitted as a uniquely valid numeric token. In all transactions via Google Pay, Google only acts as an intermediary for the processing of the payment process. The transaction is carried out exclusively in the relationship between the user and the initial website by debiting the means of payment deposited with Google Pay.
Insofar as personal data are processed in the described transfers, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 1 lit. b GDPR.
Google reserves the right to collect, store and evaluate certain transaction-specific information for each transaction made through Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the goods or services purchased by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction and, where applicable, the offer associated with the transaction.
According to Google, this processing is carried out exclusively in accordance with Art. f GDPR based on the legitimate interest in proper accounting, verification of transaction data and the optimization and maintenance of the Google Pay service.
Google also reserves the right to combine the processed transaction data with other information collected and stored when Google uses other Google services.
The Google Pay Terms of Use can be found here:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection on Google Pay can be found at the following Internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
– Paypal
In case of payment via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “instalment payment” via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transfer will take place in accordance with Art. 1 lit. b GDPR and only to the extent that this is necessary for payment processing.
PayPal reserves the right to provide credit card information via PayPal, direct debit via PayPal or , if offered – “purchase on account” or “instalment payment” via PayPal. For this purpose, your payment data may be processed in accordance with Art. 1 lit. f GDPR based on PayPal’s legitimate interest in determining your solvency. The result of the credit check in relation to the statistical probability of default uses PayPal for the purpose of deciding on the provision of the respective payment method. The credit report can contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based in a scientifically recognised mathematical-statistical procedure. Among other things, address data is included in the calculation of the score values, but not exclusively. Further data protection information, including the information agencies used, can be found in PayPal’s data protection declaration: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
– Stripe
If you choose a payment method from the payment service provider Stripe, payment is processed by the payment service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to which we will share your information provided during the ordering process together with the information about your order (name, address, account number, bank code, possible credit card number, invoice amount, currency and transaction number) in accordance with Art. The transfer of your data takes place exclusively for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. and only to the extent that it is necessary for this purpose. For more information about Stripe’s privacy, see the URL https://stripe.com/de/privacy#translation.

8) Using Social Media: Videos

8.1 Using Vimeo Videos

Plugins of the vimeo video portal of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA are included on our website. When you visit a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Vimeo. The content of the plugin is transmitted by Vimeo directly to your browser and integrated into the page. Through this integration, Vimeo receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Vimeo account or are not currently logged in to Vimeo. This information (including your IP address) is transmitted by your browser directly to a Vimeo server in the USA and stored there.
If you are logged in to Vimeo, Vimeo can assign the visit to our website directly to your Vimeo account. When you interact with the plugins (such as pressing the start button of a video), this information is also transmitted directly to a Vimeo server and stored there.

The data processing operations described are carried out in accordance with Art. 1 lit. f GDPR based on Vimeo’s legitimate interest in market research and the needs-based design of the Vimeo service.

If you do not want Vimeo to assign the data collected via our website directly to your Vimeo account, you must log out of Vimeo before visiting our website.

The purpose and scope of the data collection and the further processing and use of the data by Vimeo as well as your rights in this regard and setting options for the protection of your privacy can be found in Vimeo’s privacy policy: https://vimeo.com/privacy

For Vimeo videos that are included on our site, the Google Analytics tracking tool of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, is automatically integrated. This is a separate tracking of Vimeo, which we have no access to and which cannot be influenced by our site. Google Analytics uses so-called “cookies” for tracking, which are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server and stored there, where it can also be transmitted to the servers of Google LLC. in the United States.

This processing is carried out in accordance with Art. 1 lit. f GDPR based on Vimeo’s legitimate interest in statistical analysis of user behaviour for optimization and marketing purposes.

To the extent legally required, we have your consent in accordance with Art. 6 sec. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, disable this service in the “Cookie Consent Tool” provided on the website.

8.2 Using Youtube Videos

This website uses the Youtube embedding function to display and play videos of the provider “Youtube”, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

This uses the extended data protection mode, which, according to the provider, does not initiate the storage of user information until the video is played. When playback of embedded Youtube videos is started, the provider “Youtube” uses cookies to collect information about user behavior. According to “Youtube” notes, these serve, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive behaviour. If you are logged in to Google, your data will be directly associated with your account when you click on a video. If you do not want to be assigned to your profile on YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as user profiles and evaluates them. Such an evaluation shall be carried out in particular in accordance with Article 6(p). 1 lit. f GDPR based on Google’s legitimate interests in displaying personalized advertising, market research and/or customising its website. You have the right to object to the creation of these user profiles, whereby you must address YouTube in order to exercise this. In the context of the use of Youtube, it may also lead to the transfer of personal data to the servers of Google LLC. in the United States.
Irrespective of the playback of the embedded videos, a connection to the Google network is established each time this website is accessed, which can trigger further data processing operations without our influence.

For more information on data protection at YouTube, please refer to the provider’s privacy policy at: https://www.google.de/intl/de/policies/privacy

To the extent legally required, we have your consent in accordance with Art. 6 sec. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, disable this service in the “Cookie Consent Tool” provided on the website.

9) Web Analytics Services

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics uses so-called “cookies”, which are text files that are stored on your device and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transmitted to a Google server and stored there, where it can also be transmitted to the servers of Google LLC. in the United States.
This website uses Google (Universal) Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymization of the IP address by truncation and excludes a direct personal access. The extension will shorten your IP address from Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC.in the USA server and truncated there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website and internet usage. The IP address transmitted by your browser within the scope of Google (Universal) Analytics will not be merged with other data from Google.
Google Analytics also enables the production of statistics with statements about the age, gender and interests of the site visitors on the basis of an evaluation of interest-based advertising and the use of third-party information via a special function called “demographic characteristics”. This allows the definition and differentiation of user groups of the website for the purpose of targeting marketing measures. However, records collected through the “demographic characteristics” cannot be assigned to a specific person.
All processing described above, in particular the setting of Google Analytics cookies for the reading of information on the device used, will only be carried out if you notify us in accordance with Art. 1 lit. a GDPR have given your express consent to this. Without this consent, the use of Google Analytics during your visit to the site will not be possible.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please disable this service in the “Cookie Consent Tool” provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties.
For the transfer of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

10) Retargeting/remarketing/recommendation advertising

Bing Ads (Microsoft Corporation)
This website uses Microsoft’s Bing Ads conversion tracking technology (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads sets a cookie on your computer if you have accessed our website through a Microsoft Bing ad. Cookies are small text files that are stored on your device. These cookies expire after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user has clicked on the ad and has been redirected to this page (conversion page). If personal data is processed in this process, this is done in accordance with Art. 1 lit. f GDPR due to our legitimate interest in effective marketing.
The information collected using the conversion cookie is used to generate conversion statistics, i.e. to record how many users enter a conversion page after clicking an ad. This will help us find out the total number of users who clicked on our ad and have been redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this by disabling the Bing Ads Conversion Tracking cookie via your Internet browser under User Settings. They will not be included in the conversion tracking statistics. Alternatively, you can use the deactivation page for EU consumers http://www.youronlinechoices.com/de/praferenzmanagement/
check that Microsoft sets advertising cookies in your browser and disablethem them.
For more information about Microsoft Bing Ads Privacy Policy, please visit the following Internet address: https://privacy.microsoft.com/de-de/privacystatement
To the extent legally required, we have your consent in accordance with Art. 6 sec. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-described possibility to make an objection.

Bing Ads (Microsoft Corporation) Universal Event Tracking
This website uses Universal Event Tracking of Microsoft’s Bing Ads conversion tracking technology (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA).
For the use of Universal Event Tracking, a tag is stored on each page of our website, which interacts with the conversion cookie set by Microsoft Bing Ads. This interaction makes the user behavior on our website comprehensible and sends the collected information to Microsoft Bing Ads. The purpose of this is to ensure that certain predefined objectives, such as purchases or leads, can be statistically recorded and evaluated in order to make the orientation and content of our offers more interest-oriented. The tags are not used at any time to personally identify users.
Insofar as the transmission of the information about the user behavior to Microsoft Bing Ads includes personal user data, this is done in accordance with Art. 1 lit. f GDPR based on our legitimate interest in the statistical evaluation of the success of product advertisements in Microsoft Bing Ads and the purchasing behaviour of the user and thus serves to optimize our online offer.
If you do not wish to participate in tracking, you can object to this by disabling the Bing Ads Conversion Tracking cookie via your Internet browser under User Settings. They will not be included in the conversion tracking statistics. Alternatively, you can use the deactivation page for EU consumers http://www.youronlinechoices.com/de/praferenzmanagement/
check that Microsoft sets advertising cookies in your browser and disablethem them.
For more information about Microsoft Bing Ads Privacy Policy, please visit the following Internet address: https://privacy.microsoft.com/de-de/privacystatement
To the extent legally required, we have your consent in accordance with Art. 6 sec. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-described possibility to make an objection.

Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, hereby we advertise this website in the Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 1 lit. f GDPR.
Additional data processing will only take place if you have agreed to Google that google links your Internet and app browsing history to your Google Account and that information from your Google Account is used to personalize ads they view on the web. In this case, if you are logged in to Google during your website visit, Google uses your data together with Google Analytics data to create and define target groups for cross-device remarketing. For this purpose, Your personal data is temporarily linked by Google Analytics data in order to form target groups. As part of the use of Google Ads remarketing, it may also result in the transfer of personal data to the servers of Google LLC. in the United States.
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the browser plug-in available at the following link from Google:
https://www.google.com/settings/ads/onweb/
Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
To the extent legally required, we have your consent in accordance with Art. 6 sec. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, disable this service in the “Cookie Consent Tool” provided on the website or, alternatively, follow the above-described possibility to make an objection.

11) Tools and miscellaneous

sevDesk
We use the sevDesk service of the cloud-based accounting software of sevDesk GmbH, Hauptstrasse 115, 77652 Offenburg, to complete the accounting.
SevDesk processes incoming and outgoing invoices as well as, if necessary, the bank movements of our company in order to automatically record invoices, match to the transactions and create the financial accounting from them in a semi-automated process.
If personal data are also processed in this case, the processing will be carried out in accordance with Art. 1 lit. f GDPR based on our legitimate interest in the efficient organisation and documentation of our business transactions.
Further information on sevDesk GmbH, the automated processing of data and the data protection regulations can be found under https://sevdesk.de/sicherheit-datenschutz/

12) Rights of the person concerned

12.1 The applicable data protection law grants you comprehensive data subjects’ rights (information and intervention rights) with regard to the processing of your personal data, about which we inform you below:

  • Right of access pursuant to Article 15 GDPR: In particular, you have the right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or become disclosed, the planned storage period or the criteria for determining the retention period, the existence of a right to rectification, deletion, restriction of processing of the data. , opposition to the processing, complaint to a supervisory authority, the origin of your data, if not collected by us from you, the existence of automated decision-making, including profiling, and, where applicable, meaningful information about the logic involved and the scope and impact of such processing, and your right to be informed of the guarantees provided for in Article 46 GDPR when your data is transferred to third countries;
  • Right to rectification in accordance with Article 16 GDPR: You have the right to immediate rectification of any inaccurate data concerning you and/or completion of your incomplete data stored by us;
  • Right to erasure in accordance with Article 17 GDPR: You have the right to delete your personal data if the conditions of Article 17(1) are met. 1 GDPR. However, this right does not exist, in particular, where the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the assertion, exercise or defence of legal claims;
  • Right to restrict processing in accordance with Article 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data, which you dispute, is verified, if you refuse to delete your data due to improper data processing and instead request the restriction of the processing of your data if you need your data to assert, exercise or defend legal claims , since we no longer need this information after the purpose has been achieved, or if you have objected on the grounds of your particular situation, as long as it is not yet clear whether our legitimate reasons prevail;
  • Right to information pursuant to Article 19 GDPR: If you have asserted the right to rectification, erasure or restriction of the processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed this rectification or deletion of the data or restriction of the processing, unless this proves impossible or involves a disproportionate effort. They have the right to be informed of these recipients.
  • Right to data portability in accordance with Article 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request the transfer to another controller, insofar as this is technically feasible;
  • Right to revoke consents given in accordance with Art. 3 GDPR: You have the right to revoke once consent to the processing of data at any time with effect for the future. In the event of revocation, we will immediately delete the data concerned, unless further processing can be based on a legal basis for non-consent processing. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation;
  • Right to appeal under Article 77 GDPR: If you consider that the processing of personal data concerning you is in breach of the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your place of residence, your place of work or the place of the alleged infringement, without prejudice to any other administrative or judicial remedy.

12.2 WIDERSPRUCHSRECHT

IF WE ARE IN THE FRAME OF AN INTEREST DEVELOPMENT YOUR PERSONAL DATA OF OUR EXPERIENCE OF INTEREST, YOU HAVE THE EVERY RIGHT, FROM THE RIGHT TO BE FROM YOUR SPECIAL SITUATION, AGAINST THIS PROCESSING AGAINST THE FUTURE.
USE OF YOUR DISCLAIMER, WE ARE ENDING THE PROCESSING OF THE RELATED DATA. A FURTHER STAY BUT RESERVED WHEN WE CAN USE RECOMMENDED REASONS FOR THE PROCESSING THAT YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR WHEN THE PROCESSING OF THE EXPERIENCE,

WILL BE YOUR PERSONAL DATA OF US PROCESSED TO USE DIRECT DATA, HAVE THE RIGHT TO AT ANY TIME AGAINST THE PROCESSING OF PERSONAL DATA FOR THE PURPOSE OF THE PERSONAL DATA. YOU CAN EXERCISE THE CONTRADICTION AS DESCRIBED ABOVE.

USE OF YOUR RIGHT RIGHT, WE END THE PROCESSING OF THE RELATED DATA FOR DIRECT ADVERTISING PURPOSES.

13) Duration of storage of personal data

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of the processing and, if relevant, additionally on the basis of the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of express consent in accordance with Article 6 sec. 1 lit. a GDPR, this data is stored until the data subject withdraws his consent.

There are legal retention periods for data that is set out in the context of legal or legal business-like obligations on the basis of Article 6 paragraph. 1 lit. b GDPR, these data will be routinely deleted after the retention periods have expired, provided that they are no longer necessary for the performance of the contract or initiation of the contract and/or that there is no legitimate interest in further storage on our part.

When processing personal data on the basis of Article 6(4) 1 lit. f GDPR, this data is stored until the data subject has his right to object under Article 21(0). 1 GDPR, unless we can prove compelling legitimate grounds for processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct marketing on the basis of Article 6(4) 1 lit. f GDPR, this data is stored until the data subject has his right to object under Article 21(0). 2 GDPR.

Moreover, unless otherwise provided in this declaration about specific processing situations, stored personal data will be deleted if it is no longer necessary for the purposes for which it was collected or otherwise processed.

 
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